Romney’s Faith Speech on UStream.tv
by Patrick Ruffini :: December 5th, 2007 7:46 pmTomorrow at 10:30 a.m. EST, Mitt Romney’s “Faith in America” speech will be webcast live using UStream.TV , a YouTube-like site for live video. The speech will play live on MittRomney.com, Romney’s profile page on UStream, and just like a YouTube video, it’s a Flash widget that’s embeddable directly on your blog. Bloggers wanting to create a sticky experience for their users can embed the player in a post starting at 10:30 a.m. and invite readers to give their play-by-play reactions in a comment thread.
Obligatory full disclosure: I am advisor to UStream, and am really pumped by the possibilities of live, free online video for politics. Just like online video pre-YouTube, live web streaming was “broken” pre-2007. Doing live video on the Internet was out of reach for all but the most the elite clientele. It cost thousands of dollars to stream a single event, rent the sat truck, hire the crew, etc. Now, it can be as a simple as a Webcam + EVDO card — or any combination of a streaming-enabled camera and Internet connection.
In another innovative use of the medium by a conservative, Michelle Malkin has already used the service to hold live, interactive conversations with HotAir readers. (Each UStream video features a chat room where users can pose questions and talk with each other.) Your speech, conference, seminar or other live event can now be sent out live over the Internet — and you don’t have to be a Presidential candidate either.
Kudos to Mitt Romney’s team for being the first Republican campaign to jump in.
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Tagged: mitt romney 
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