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by Patrick Ruffini :: January 5th, 2007 10:49 pm

The tags vs. categories debate is settled. The first in a series I’m tentatively calling 15 Minute Business Plans looks at web analytics. The dumbness of crowds. And my hatred of Second Life.

If you want to growing community of Overclocked readers, you can subscribe here. You can also subscribe by email by going to the blog and entering your address in the upper right hand corner of the page.

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The Machine Whirs Back to Life

by Patrick Ruffini :: January 3rd, 2007 12:00 am

It’s time I dusted off the cobwebs and turned the lights back on.

PatrickRuffini.com is once again opening up its doors. I know I say that quite a lot, as this is only the third iteration of the site to come back after various sabbaticals. But take a quick tour, and you’ll see a site rebuilt and reengineered for the long haul. These are interesting times. And the blogosphere is where the fight will be waged, and won.

So, what’s new?

This site is now home to three new blogs. This one, On the Side (in the box off to the right), and Overclocked, a blog about all the latest happenings in technology. I’ve never been one to clutter my blog with miscellany and breaking news. Now I don’t have to. The homepage will carry in-depth political analysis, spotlighted front-and-center; On the Side will carry the stuff that’s catching my interest right now with minimal commentary; Overclocked is for you if your definition of the Big Three is Google, Microsoft, and Yahoo. You can subscribe to my main feed right here or submit your e-mail address at the very top of this page to get the daily e-mail.

The 2008 Presidential Wire has been completely rebuilt. It was only the past couple of months that I rediscovered how smartly the community is driving it. Almost always, the most clicked-on articles are the most interesting ones. I got to thinking about how to better spotlight the hot articles, how to make sure you know what’s going on the instant you hit the page. I’ve settled upon a two-column design with popular stories on the left and latest stories on the right, with the headlines growing bigger as the stories grow more popular. Your feedback on this one is greatly appreciated, and I’ll be making some tweaks in response to how you all are actually using it.

And that’s just the beginning.

Also: don’t be shocked if there’s a dash or two of ‘08 commentary on the horizon.

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The Books I Read in 2006

by Patrick Ruffini :: December 28th, 2006 9:39 pm

Stealing a page from Auren Hoffman, here’s a list of the books I read in 2006. I’m calling myself out. It’s a skimpy list — 18 books. (Flipping through dead tree matter is the first casualty of the RSS reader.) I think I will take Auren’s advice and listen to more books this year — being away from a computer actually forces me to do it. The really good ones are in bold-ital.

The Looming Tower, by Lawrence Wright (currently reading)
Naked Conversations, by Robert Scoble and Shel Israel
Reagan in His Own Voice, edited by Kiron Skinner, Martin Anderson, and Annelise Anderson
Blue Ocean Strategy, by W. Chan Kim and Renee Maubourgne
The Way to Win, by Mark Halperin and John Harris
Applebee’s America, by Matthew Dowd, Douglas Sosnik, and Ron Fournier
The Elephant in the Room, by Ryan Sager
Voting to Kill, by Jim Geraghty
In Defense of the Religious Right, by Patrick Hynes
Strategery, by Bill Sammon
The Long Tail, by Chris Anderson
Good to Great, by Jim Collins

An Army of Davids, by Glenn Reynolds
Crashing the Gate, by Jerome Armstrong and Markos Moulitsas Zuniga
Politics Lost, by Joe Klein
The Wisdom of Crowds, by James Surowieki
The Google Story, by David Vise and Mark Malseed
Blink, by Malcolm Gladwell
Moneyball, by Michael Lewis

Has political writing gone downhill? All my favorites this year were business/trends books (though admittedly, I’m skimming the cream of the crop here). The Way to Win was solid, though I suspect 2008 will change things in ways the authors don’t anticipate. Read together, the Sager/Geraghty/Hynes trio is a good primer on the tripartite Republican coalition (economic/national security/social). And though thoroughly afflicted with MSMness, Joe Klein’s book is a good look at authenticity in politics, which I think is making a comeback.

What were your favorite books in the last year?

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Patrick Ruffini   Patrick Ruffini is an online political strategist, blogger, and wearer of many hats. More...


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